"The world is moving at an unprecedented speed, and the surrounding reality is changing every day. As 100 years ago, in the era of the avant-garde, there are huge structural shifts in the scientific, artistic and technological aspects of our world. The advertising industry is no exception.

Be Creative develops the corporate identity and brand design of the Group4Media conference:
- website
- digital promotional materials
- on-air graphics
- intro video (creative concept + production. The text of the poem is by the Group4Media team)
- visual design of the web-site, press wall, stage design, branding materials of partners

The avant—garde is a celebration of industrial art."