Dobrograd is a new city in the Vladimir region, where modern technologies, picturesque nature and a multifunctional environment that can adapt to human needs have been combined. Be Creative Agency has developed creativity and shot an image commercial about the city with the participation of the family of famous Russian pop-singer Sergey Zhukov. Federal campaign using TV, OLV and outdoor advertising.

Sergey Zhukov's house is the place he has been looking for for so long. Not just a physical city or a specific address. Rather, the whole path of life that led to home, to family and led... to Dobrograd.

Dobrograd. Move to live!